The specific mix of products a buyer or merchandiser selects to carry — the curated range that reaches one account or one market.
The specific mix of products a buyer or merchandiser selects to carry — the curated range that reaches one account or one market.
An assortment chosen without sell-through data is chosen on taste. The reorder tells you whether the taste was right, six months later.
Every term here is one the protocol actually uses, defined for somebody who was never taught it — with the part that usually goes wrong. All terms →