BRANDS LOOKING
FOR SELLERS.

Live now

Build the list from your accounts, find the brands that need you, and keep the accounts you open.

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Guide

BRANDS LOOKING
FOR SELLERS.

If you are a seller looking for lines, the useful question is not "which brands are hiring sellers" but "which brands sell into the accounts I already walk into, and are not yet in them". That list is short, specific and worth more than any job board. This is how to build it, and how GRAJ makes a brand's need for a seller visible.

What to know

Start from your accounts, not from the brands

A seller's asset is the relationship with the buyer, not the line. Walk your accounts and note what is on the shelf next to what is missing. A category the store carries but buys badly is a line you can place. A brand whose competitor is in every one of your stores is a brand that needs you. Make that list first; the brands come from it.

Which categories do your accounts carry, and which lines are weak?
Which brands are in two of your stores and could be in twenty?
Which of your buyers has asked you for something you do not carry?

Where a brand says it wants a seller

On GRAJ, a brand profile says whether it is open to new sellers and in which territories, and a brand with no seller in a live market has open City Pioneer seats next to it. Off GRAJ, the signals are a brand exhibiting at a show without a seller on the booth, a brand whose stockist list is all in one region, and a brand that just raised and is hiring for "wholesale".

Brand profiles marked open to new sellers, with the territory they want
A brand exhibiting alone at a show is usually looking
A stockist list concentrated in one region means every other region is open

What to bring to the first conversation

Your account list, honestly, with the buyers you actually know by name. Your current lines and why this brand does not compete with them. Your territory, and the cadence you call on it. A brand is deciding whether to hand you its accounts; the only thing that decides it is whether you already have the ones it wants.

Accounts by name, with the buyer and the last order
Current lines, and the gap this brand fills
Your commission expectation and what you want it paid on
Two brands the founder can call about you

Keep the accounts you open

The single most valuable thing a seller has is the account they opened. In the old model the brand owns it and the seller is replaceable. On GRAJ, account ownership is recorded with the originator and the date, commission is computed at settlement from the recorded agreement, and a residual on accounts you opened is enforceable because it is a field, not a promise.